Aumentan los viajeros chinos que viajan en solitario


Según el segundo informe anual de China International Travel Monitor publicado por, hay datos muy interesantes en lo referente al comportamiento del viajero chino y cómo se adapta la industria global hotelera a ellos.

Han encuestado a más de 3.000 viajeros internacionales chinos y a más de 1.500 hoteleros de diferentes países del mundo y este informe revela que al menos el 75% de los hoteleros declararon que los viajeros chinos llegan al 5% de su negocio y un 45% declararon que habían experimentado un incremento en sus huéspedes chinos durante al último año.

Desde el sector se mira esperanzadamente a China como uno de los mercados turísticos más emergentes e importantes del mundo y uno de cada diez espera que haya un crecimiento de más del 50% y casi la mitad de ellos prevén un incremento que ronda entre el 11 y el 50%.

En esta tendencia al alza, aproximadamente dos tercios de los viajeros chinos comentan que prefieren viajar de forma independiente y no en grupos. El desarrollo ha sido confirmado por los hoteleros encuestados, quienes comentan que el 70% de los huéspedes chinos viajan en solitario en comparación con 2012.

Escrito por | 22 de agosto de 2013 con 21 comentarios.
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